Alcatel Plans Re-entry Into The Smartphone Market

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Alcatel mobile has announced it’s planned to make a comeback into the smartphone business. The company which hasn’t launched any major smartphone device, since 2022 revealed this, with the India market being its main target.

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The company revealed some of its strategies, which include aligning with local manufacturers as well as establishing a nationwide service network to support its business. Speaking on the comeback, the Chief Business Officer of the company, Mr. Atul Vivek, said:

At Alcatel, our vision for India is to democratize innovation by making premium features accessible to a broader audience. Our devices seamlessly merge with style and performance, catering to tech enthusiasts, urban aspirants, fashion-conscious consumers, and digital nomads alike. We believe that technology should not only be powerful but also reflect the latest trends, and we are excited to introduce products that embody this philosophy in the Indian market.

Also speaking, is the Chief Operating Officer, Ansh Rathi who said;

As we expand our presence in India, from day 1 we have embraced the ‘Made in India’ initiative by focusing on local manufacturing. By producing our devices within the country, we aim to enhance supply chain efficiency, ensure superior quality, and contribute to India’s growing technology ecosystem. This strategic move not only strengthens our commitment to the Indian market but also reinforces our mission to make cutting-edge technology more accessible and affordable for consumers.

Alcatel is a brand operated by TCL Communication under a trademark license from Nokia. Some of its last known smartphone devices include the Alcatel 3 Series launched back in 2019 and Alcatel 1 Series released back in 2021.